The BrightRoll research team and IAB Canada are committed to understanding what matters most to Canadian advertising agencies.
Year-over-year, we mine for insights into trends and topics that deserve more attention. How do agencies allocate media budgets? How have agency RFPs changed over time? What metrics are most frequently used to measure success? It is our goal to uncover interesting, relevant, and valuable insights that video advertisers may use to grow their business.
Download our new report to learn what’s top-of-mind for Canadian agencies this year.