Canada is more diverse than ever before. In fact, according to Statistics Canada more than 1 in 5 Canadians (21%) were born outside of the country making Canada the place with the 4th highest immigration rate in the world!

In order to better understand the media and technology consumption habits of this diverse group of Canadians, the Media Technology Monitor has launched a brand new survey called MTM Newcomers which speaks to those who have arrived in Canada in the past five years. This webinar will highlight some of the brand new findings from this one of a kind study. Sign up to hear insights on foreign language content consumption, how newcomers connect with Canada and their country of origin, TV and video viewing on traditional and new platforms, social networking, and more!

You won’t want to miss getting a first look at this groundbreaking research!

Speaker:

Andrea Sharkey, PhD., Director of Enterprise Research and Market Insights, CBC/Radio-Canada