IAB Canada is thrilled to introduce Skills Lab, a new education series created to address the growing need for specialized skills in Canada’s digital advertising industry. Designed to strengthen expertise and support industry growth, Skills Lab provides professionals with practical knowledge and tools needed to succeed.
The first Skills Lab session will focus on Ad Operations, a core function in digital advertising. Scheduled for November 13, 2024, this Lab offers participants direct access to ad ops experts to address common misconfigurations and to share tips and proven strategies that influence campaign success.
As with all IAB Canada training, this series is developed with high impact in mind. Participants will gain practical and actionable knowledge to drive on-the-ground results.
Seats are extremely limited to provide an enhanced participant experience, register for the first Skill Lab session here.
As the digital advertising sector in Canada continues to advance, closing the skills gap has never been more important. With Skills Lab, IAB Canada is committed to support a strong, capable workforce to drive the industry forward.
Photo from IAB Canada Digital Out of Home Seminar, October 2024