Global Standard Ad Guidelines

Transition now to the IAB New Standard Ad Unit Portfolio: Lightweight, Cross-Screen, and Flexible size ads that implement LEAN principles. The New Ad Portfolio guidelines developed by the IAB Tech Lab Ad Portfolio Working Group are comprehensive recommendations of advertising…

Read More

Canadian Elections Resource Centre

Below are a series of useful links to help IAB Canada members navigate the complex legal requirements outlined in both Federal and Provincial elections law. This page and these resources will be continually updated as information becomes available. If you…

Read More

Where and How Can Political Ads Run in Canada?

IAB Canada has been working with the Publisher Council as they prepare for the upcoming election. As we close in on the pre-writ period, we have pulled together a listing of IAB Canada members and their position on political ads…

Read More

App-ads.txt Specification

Final Version of ‘app-ads.txt’ Ready for Adoption to Fight Inventory Fraud in Mobile Apps and OTT IAB Tech Lab has just launched the final version of the app-ads.txt specification. App-ads.txt is an extension of the original ads.txt standard which provides…

Read More