IAB Canada believes that a clearly articulated request for information (RFI) and/or request for proposal (RFP), including the subsequent scope of work, is essential to business success – especially in the area of digital marketing. We are pleased to help marketers and agencies scope out the nature of their business relationship(s) by offering the following document.

It is yours to amend, add, revise, delete or make suggestions back to IAB Canada for inclusion.

Request for Information/Request for Proposal Template (.doc)

Published: December 2013