Every year, the IAB Canada community comes together to celebrate the end of the year at our Report on Data Event. Like every good annual celebration, this event has well-established and much loved traditions. Among them is the release of…
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By Rob Young, Sr VP Director of Insights and Analytics, PHD Canada IAB Canada has commissioned PHD Canada to prepare a “Canadian Media Usage Study” each year for over a decade now. Each year CMUST provides an opportunity to create…
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When reflecting on your own media habits and how they’ve evolved in the past few years, do you feel you are watching more or less television than before? How about how much time you spend reading printed daily newspapers? Or…
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If you’re in the Montreal area, be sure to join us for X-Series: Metrics on January 19th! We’re revealing the latest Canadian Media Usage Trends (CMUST) – French Canada results – plus unveiling brand new Canadian Media research. Here are…
Read MoreIAB Canada is excited to bring you X-Series: Metrics at the Ritz-Carlton Hotel in Toronto on December 4th. During the event, we’re unveiling the latest Canadian Media Usage Trends (CMUST) results and implications, PLUS brand new Canadian digital research insights…
Read MoreIAB Canada is excited to bring you X-Series: Metrics, December 4th 2014 in Toronto. The event will be filled with ground-breaking Canadian media research and industry leading presentations from senior executives at the top mobile advertising firms. If you’re in…
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