In August-September 2014, IAB Canada surveyed students about their social media habits. The survey was shared with five colleges & universities distributed via their professors and instructors, with further encouragement to share it with their family and friends. The most…
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Are you on Facebook or Twitter while watching TV? Are you sharing comments about the program you’re watching or reading other people’s commentary? Have you ever searched for brand information while watching television? How about your friends, family and colleagues?…
Read MoreIAB Canada is excited to bring you X-Series: Metrics at the Ritz-Carlton Hotel in Toronto on December 4th. During the event, we’re unveiling the latest Canadian Media Usage Trends (CMUST) results and implications, PLUS brand new Canadian digital research insights…
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