Fall MIXX Conference 2014 – Dr. Oren Amitay and Chris Williams

We joke about being addicted to our mobile device, but is it possible that we really are addicted to it? Is checking your social media status flooding your brain with a good feeling endorphin high that crashes minutes later? How is being connected all the time affecting our behaviour? Are we happier? Smarter? Is the gamification of life turning us into lab rats in pursuit of the highest Klout score possible? Should we unplug?

Dr. Oren Amitay answered these questions with Chris Williams at IAB Canada’s Fall MIXX. Here’s a snapshot of their discussion.