Our guidelines are designed to help the Canadian marketing community realize maximum efficiency & effectiveness in order to drive business results.
From an IAB Canada standpoint, we are extremely concerned about the amendments made to Section 9 of CASL. As part of our ongoing participation in a broader collations of industry associations, we have appealed to ISED to encourage CRTC to…
Read MoreThe Federal Government has introduced a newly proposed amendment to Bill C-76 (Amending the Canada Elections Act) that imposes new transparency obligations onto any platform, publisher or app that displays political advertising.…
Read MoreIAB Canada has been working hard on behalf of our Members to ensure that your voice is being heard in response to the developing Bill S-228. The objective of this new legislation is to restrict the advertising of “unhealthy” foods…
Read MoreOn December 5th, 2018, at our Spotlight on Policy webinar, IAB Canada and Adam Kardash, Chair Privacy and Data Management at Osler, Hoskin& Harcourt LLP presented the following: PIPEDA’s Security Breach Notification Requirements CASL – Significant Anti-Spam Law Development You…
Read MoreTo review the following English and French documents, please click on the link below. Promotion Prohibitions under the Cannabis Act, Health Canada, Cannabis Legalization and Regulation Branch, September 2018 Interdictions relatives à la promotion conformément à la Loi sur le…
Read MoreOn November 16th, 2018 The European Data Protection Board (EDPB) released draft Guidelines 3/2018 on the territorial scope of the GDPR The document is out for public consultation and commentary until January 18, 2019. Canadian-based companies have had many questions…
Read MoreAs anticipated, the Office of the Privacy Commissioner of Canada (OPC) clarified where obligation lies in reporting a data breach, while personal information is resting with a third-party processor. Developed to assist organizations in meeting their breach reporting and record-keeping…
Read MoreIAB Canada recently held a Privacy for Publishers workshop covering off the latest developments in privacy legislation in Canada. There was a lengthy discussion about responsibilities around personal information as well as best practices. As a follow-up IAB Canada released…
Read MoreThe delivery of digital advertising in Canada is primarily regulated by Canadian private sector privacy legislation and anti-spam legislation. Canadian Privacy Legislation: There are four private sector privacy statutes in Canada: the Federal Personal Information Protection Electronic Documents Act, Alberta’s…
Read MoreFalse and misleading representations in advertising are prohibited under both the federal Competition Act, as well as provincial consumer protection legislation. Competition Act The Competition Act governs most business conduct in Canada and is aimed at preventing anti-competitive practices in…
Read MoreThere are various legal regimes that must be considered when running a promotional contest in Canada. In addition to Canadian privacy legislation and CASL, some of the other key considerations are set out below. Competition Act The Competition Act prohibits…
Read MoreIntellectual property in Canada is governed under several pieces of federal legislation, including The Trade-marks Act and The Copyright Act. Trade-marks A trade-mark is a word, symbol or design (or a combination of these) that is used to distinguish the…
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