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About IAB

Established in 1997, The Interactive Advertising Bureau of Canada (IAB Canada) is the national voice and thought leader of the Canadian interactive marketing and advertising industry. We are the only trade association exclusively dedicated to the development and promotion of the digital marketing and advertising sector in Canada.

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Become an IAB Canada Member

Joining IAB Canada supports the growth of the Canadian online media sector. Whether you are an established publisher driving change or new to the scene or country, IAB Canada provides invaluable resources to its members across its four core pillars. As a non-for-profit association, all of the membership dollars we earn are invested towards much needed education, research, policy and regulatory affairs, and networking.

Your Company’s and Your Own Industry Expertise

Members-Only Community & Knowledge Centre

With Other Business Professionals

At IAB Canada Professional Development Seminars

With Members-Only Pricing for Courses, Events and Free Job Postings

Upcoming Events

Wondering how to stay ahead in today’s fast-paced content marketing landscape? Join us for an insightful session with Katherine Scarrow, Manager of Creative Strategy for Globe Content Studio. Katherine will guide you through the latest trends in content marketing from this year’s Tactics & Takeaways event.

Jun 4, 2024, 1:00 pm – 2:00 pm

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Presented by the Branded Content/Social Media Committee How does a stunning and impactful Branded Content campaign come together? What does it take to sell through ideas that go beyond 30 seconds and immerse your audience in storytelling? Join IAB Canada’s Branded Content/Social Media Committee Talk Series whereby we invite different perspectives to share what it […]

Jun 10, 2024, 11:00 am – 12:00 pm

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Join us at IAB Canada’s premier event, State of the Nation, this year’s essential digital advertising summit for agencies, advertisers, publishers and ad tech professionals. The event brings together key players in Canada’s digital advertising industry, promising exclusive insights, strategic priorities and global updates essential to success in the ever-evolving digital space. Agenda to be […]

Jun 12, 2024, 1:00 pm – 6:00 pm

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Latest News

IAB Tech Lab Releases Essential ID Solutions Guide

Google may have hit the snooze button on phasing out third-party cookies, but the digital ad world isn’t hitting pause. Case in point: the IAB Tech Lab’s Rearc Addressability and PETs Working Group just dropped the ID Solutions Guidance. 

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