IAB Canada Programmatic Landscape R-F – July 31, 2017IAB Canada Programmatic Landscape R-F – July 31, 2017…

Naveed IAB Mobile Committee Presentation_June 2017…

Connected Interactive Presentation Deck – IAB Mobile CommitteeMeeting_Final – June 13, 2017…

Following is an update on the Marketing to Kids bill that is currently under consideration. There is a very strong likelihood that this bill will pass and that it will come into full effect in 2019. We will continue to…

IAB Canada released the 2016-17 Internet Revenue Report View highlights from the report here.…

First commissioned in 1998 by the Interactive Advertising Bureau of Canada, this most recent release marks the 18th consecutive year that Canadian Internet advertising revenues are being reported and the 10th consecutive year reporting mobile ad revenues (which also include Tablets).

As a supplement to our standard Glossary of Terms, IAB Canada has also compiled specific terms and definitions based on the following aspects of the digital media space: Content Marketing Glossary Social Media Glossary RTB Glossary…

IAB Canada believes that a clearly articulated request for information (RFI) and/or request for proposal (RFP), including the subsequent scope of work, is essential to business success – especially in the area of digital marketing. We are pleased to help…

What it is and how brands can harness the model for social media endeavors   After successfully releasing their social media infographic, IAB Canada’s Social Media Committee has finalized a document to help marketers navigate the paid, owned, earned strategic…