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Privacy-Enhancing Technologies

What Are Privacy-Enhancing Technologies?   Privacy-Enhancing Technologies are designed to enable data sharing and analysis without exposing sensitive personal information. By leveraging methods like encryption, anonymization, and privacy-preserving computations, PETs reduce privacy risks, minimize data collection, and empower users to retain…

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Troubleshooting Guides

IAB Canada, in collaboration with our Councils and Committees, has identified key challenges in digital advertising. To help address these, we will continue to develop troubleshooting guides and update this page with relevant insights and resources. Stay tuned for more.…

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IAB Canada Member Programmatic Landscape

IAB Canada Programmatic Landscape 2024 – Updated December 20, 2024 Download the PDF version – IAB Canada Member Programmatic Landscape 2024 v8 (Updated Jan 9, 2025) Archives: IAB Canada Programmatic Landscape 2020 IAB Canada Programmatic Landscape 2019 IAB Canada Programmatic…

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B2B Resource Centre

The Canadian B2B landscape is ever-evolving, and navigating the complexities of digital advertising in this space can be a challenge. This resource center will include a library of insightful articles, webinar recordings and case studies that drive real business results.…

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IAB Canada’s Cannes Lions Guide 2023

IAB Canada members are attending Cannes Lions Festival of Creativity 2023. We have created a guide of member activations to help Canadian members connect. The guide will be updated as information become available – see you there! IAB Canada Cannes…

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Retail Media Resource Centre

NEWLY ADDED: IAB Canada and Insider Intelligence’s Retail Media in Canada 2024 Survey Highlights – Feb 2024 IAB Retail Media Buyer’s Guide – July 2023 IAB Retail Media 2023 – Operational Strategies to Meet the Growth Potential – September 2023…

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Connected TV Resources Centre

Newly Released: Webinar Recording: Looking Globally to Act Locally – Exploring the Current State of Streaming TV/FAST, brought to you by the IAB Canada Streaming/CTV Committtee – MEMBER ACCESS ONLY Connected TV Buyers Guide In a very short time, Connected…

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Currency of Talent Resource Centre

The business of digital advertising depends heavily on skilled talent in the marketplace. Our industry has a wide range of disciplines that includes everything from strategic consulting to hands-on execution across multiple interfaces and technologies. Our collective needs are changing…

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IAB Canada Publisher Charity Initiative

IAB Canada has a long history of supporting charitable organizations by maintaining a library of charitable organization creative assets to choose from when the opportunity arises to donate inventory. Historically, this library was developed to support advertisers in situations where…

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