Business of Digital: Report on Data Presentations 2019

CMUST 2019, Rob Young,  Senior V.P. Marketing Science, PHD Canada

**CMUST 2019 will be made available in February 2020.  To view past CMUST studies, click here. 

Changes and Pressures on the Third Party Cookie
Ian Hewetson, GM Eyereturn, VP Sales Torstar
Jamie Armstrong, Director, Analytics, Eyereturn

Bringing Accountability to Media: The Story Beyond Impressions & Clicks
Case Study Video: https://vimeo.com/366560516

Amina Mattern, Head of Strategy, Loblaw Media

Passive Digital Measurement in Canada: Capturing the Digital Consumer
Pat A. Pellegrini, Ph.D., President & Chief Executive Officer, Vividata