This session will discuss Canadian consumption trends, audience insights, and RSM Streaming TV Video opportunities for marketers and agencies. It also includes a deep dive into what makes the RSM Streaming TV Video Solution so unique – Live Streaming Sports content.
Be prepared for an overview of key benefits for brands and campaigns, as well as some practical tips for programmatic buying in OTT and Live Sports environments.
Presenters:
- Ken Davie, Senior Manager of Advanced Video Products, Rogers Sports & Media
- Victoria Martinez Lees, Account Executive Data & Programmatic, Rogers Sports & Media