The holiday season is one of the most important and competitive periods in the industry. Advertising to consumers starts earlier than you might think. This 3-hour skills lab will feature an open-mic learning opportunity for all levels of media account planning and buying and will delve into tactical subject matter to help sharpen skills and remain on-point when it comes to effectively reaching Canadians. Attendees will get an invaluable opportunity to ask the tough questions with the smartest people in the room to answer them.
Who should attend:
- Media Planners & Buyers
- Strategic Account Managers
- Media Account Directors
- Social / Media Coordinators
- Brands
Agenda
- Holiday Guide -What Works During the Holidays (and What Doesn’t)
- How to advertise during holidays?
- Holiday Streaming & CTV
- Creative trends that connect with consumers
- Learnings from holiday campaigns
- In-depth QA with the masters
We can’t wait to see you there! Limited seats available.