Canadian Elections Resource Centre
Below are a series of useful links to help IAB Canada members navigate the complex legal requirements outlined in both Federal and Provincial elections law. This page and these resources will be continually updated as information becomes available.
From the News
Bill C-76 – Canada Elections Act
The following links have been curated to help IAB Canada members navigate our federal election law, Bill C-76, as well as provide additional helpful tools and information to be utilized during an election period. Resources will be continually updated as required.
- Bill C-76
- Overview of Registry Requirements for Political Ads on Online Platforms
- Where and How Ads Run in Canada During the Federal Election (Updated August 16, 2021)
- Publisher Media Kit (includes Political ad acceptance – Updated August 16, 2021)
- IAB Canada Launches Issue Tracker to Help with Compliance
- An Elections Canada Case Study – Presented by IAB Canada to the Government of Canada
- IAB Canada Response to Elections Canada Post Election Consultation
Bill C-76 Issue Tracker Database Info – 2021
IAB Canada has developed a database solution in partnership with Canadian Press that allows subscribers to access all current “Issues” during the 2021 Election period. Furthermore, the database will include corresponding keywords as well as domains that are associated with the respective issues.
The database will be updated each day by 12am EST.
For information around subscription fee and access to the database, please contact policy@iabcanada.com
Alberta Elections: Transparency guidelines and spend limits for advertisers
- Advertising Guidelines for Political Participants (Provincial)
- Third-Party Advertising Guidelines for Local Elections in Alberta (Municipal)
**if you have any outstanding questions regarding the provincial and/or municipal elections in Alberta, you can call the numbers below for more information:
- Provincial: 1-780-427-7191
- Municipal: 1-780-427-2225
Ontario Election Finances Act
The following links have been curated to help IAB Canada members navigate the Ontario Election Finances Act, as well as provide additional helpful tools and information to be utilized during an election period. Resources will be continually updated as required.
Ontario Municipal Elections: Guidelines and Helpful Resources
The following links have been curated to help IAB Canada members navigate the Municipal Elections Act, as well as provide additional helpful tools and information to be utilized during an election period. Resources will be continually updated as required.
- Municipal Elections Act
- Advertising Registry Requirements – subsections 88.3(5) and 88.5(4) of the Municipal Elections Act, 1996 outline the rules for broadcasters and publishers related to maintaining records.
- Blackout Periods – the Municipal Elections Act does not prohibit campaigning on voting day. While there are restrictions on advertising for federal and provincial elections on voting day, these “blackouts” do not exist for municipal council and school board elections. However, the Act prohibits the display of campaign material in a voting place and there is a prohibition against any person attempting to influence how the elector votes when an elector is in the voting place. More information can be found in the guides linked below and in section 48 of the Act.
- Candidates’ Guide (will be updated prior to the 2022 municipal election)
- Guide for Third Party Advertisers (will be updated prior to the 2022 municipal election)
**if you have any outstanding questions regarding the municipal elections in Ontario, you can reference the following website or reach out directly to the Ministry of Municipal Affairs and Housing via this form.
If you would like to join the IAB Canada Elections working group to stay on top off any new developments, please reach out to policy@iabcanada.com.