Spotlight on Consumer Data Platforms (CDP) Resources
Consumer Data Platform (CDP) Guide
The purpose of this guide is to provide information to the online advertising industry on CDP’s, outlining its key purpose, critical components, individual features as well as introduce our community to some of the options that are already available in the Canadian marketplace and act as a resource to guide the process of finding the CDP that is right for your business.
CDP Info Session Recordings:
- Product Profile: A Deep Dive into Oracle’s Customer Data Platform (CDP) – July 15, 2021