Beautiful Age True Reach: 732,017 views Dove 9/8/14 % Change in Views: 2,969 In honor of its 50th anniversary, Dove has released a Real Beauty campaign in Canada that focuses exclusively on age. Beautiful Age is built on a single statistic, as are many of the campaigns that fall under the Real Beauty umbrella: 87%
Join IAB Canada or Renew Today!
IAB member companies get access to online advertising research, influence future guidelines, get rich networking opportunities, and receive discounts on events & courses – Join Today!
IAB Canada leads and houses major research pieces to support the online advertising industry in Canada. Be sure to visit our research section to download our most recent work.
Guidelines & Standards
Recent News Stay Up To Date With IAB Canada
IAB Canada gains three new board members, with the addition of Hope Bagozzi, Senior Director of Creative and Digital Innovation at McDonald’s Restaurants of Canada, Brandon Grosvenor, Vice President of Sales at Microsoft Advertising & Online Canada, and Andrew Saunders, Chief Revenue Officer at The Globe and Mail. Hope Bagozzi oversees the creative development and media
The DAAC’s Ad Choices program directly addresses consumer privacy concerns about online data collection for the purposes of interest-based advertising.
Consumers are educated about how it works and assured that transparency, consumer control and accountability are key principles respected by the companies participating in the program.Learn More About The Ad Choices Program
About IAB Canada
Do you, or your company, need training on a specific subject that pertains to digital? Be sure to review the intensive one-day in-person courses, alongside our new online courses, that we offer.
View our current course list here.
Looking to make a career move? Member companies post their most recent job openings each month on our free job board. Visit our job board today!
Glossary of Terms
Our glossary covers terminology commonly used within the industry.
Calendar of Events
Upcoming events, courses, and meetings can be found on our calendar of events.
Get in the know! Sign-up for our newsletter and get notified on all our news and events.
Welcome to Our Newest Members
|Content Marketing Partner:
Visit our featured videos page!
||Campaign Management Partner: