Paul Burns and Claude Galipeau appointed to the Board of Directors, IAB Canada. The Board of Directors is please to announce the appointment of Paul Burns, Vice President, Digital Media at Shaw Communications; and Claude Galipeau, Country Manager, at Yahoo Canada to the Board of Directors effective immediately. Mr Burns has held leadership positions at
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In its Q4-2013 Quarterly Report on the Canadian Programmatic Trading Market, Media Experts recorded the steady growth of an ebullient RTB market characterized by lower priced CPMs and increased trading volume across all verticals. Tracking of key metrics confirm that Canadian advertisers are becoming more sophisticated in their approach to programmatic media buying with a
IAB Canada is proud to be among the 8 associations who banded together to create this self-regulatory program.
Companies who use behavioural advertising should sign-up to this program to provide consumers with notice and choice when collecting or using behavioural data.Learn More About The Ad Choices Program
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About IAB Canada
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Glossary of Terms
Our glossary covers terminology commonly used within the industry.
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