Digital Out-of-Home Case Studies
The modern marketer is responsible for testing, optimizing and proving the effectiveness of their digital marketing investments. Knowing what platforms to leverage – and how, can feel like an arduous task. In an effort to highlight successful executions within the digital ecosystem, we have collected a series of case studies that demonstrate a problem being tackled and addressed – in Canada, today!
Please read on for real-life examples of our industry in action.
If you cannot find the case study you are looking for, please reach out to: Research@IABCanada.com
Category | Case Study | Source | Release Date |
---|---|---|---|
Food & Beverage | Subway Case Study | MiQ | 2021 |
In Office | The Office Study | COMMB | 2023 |
Retail | Levi’s/Matterkind Case Study | Vistar Media | 2024 |
Retail | Ikea/Starbucks Case Study | Rogers Media | 2021 |
Retail | RYU Case Study | Zoom Media | 2021 |
Transit | UP Express Case Study | ALLVISION | 2021 |