IAB Canada was thrilled to participate in the IAPP’s 25th Anniversary Conference this week in Toronto. As Canada faces rising global competition, fast-moving AI innovation, and increasing privacy risks, public and private sector leaders are being called to respond with practical, forward-looking solutions.
Read More
IAB Canada has published a new visual explainer that helps advertisers quickly navigate the fundamentals of Retail Media.
Read More
At IAB Canada’s Enterprise 2025, digital advertising community gathered to take stock of where the industry is headed—and the latest Barometer Survey confirms a cautious optimism grounded in innovation, investment, and a drive to define a sustainable future for Canadian Media.
Read More
Signal loss in the digital advertising supply chain is becoming an increasingly urgent concern — and IAB Canada is taking action.
Read More
IAB Canada has released its inaugural Agency 360 – Partnership Attributes Report, a barometer study created specifically to help agencies sharpen their competitive edge.
Read More
IAB Canada’s Digital Out-of-Home Committee has developed a visual explainer showcasing the power of DOOH.
Read More
IAB Canada is proud to unveil the Harmonizing Retail Media: The 2025 In-Store Audio Playbook, a collaborative research initiative with Leger and Stingray Advertising.
Read More
IAB Canada is thrilled to support the online advertising industry’s talent recruitment efforts by participating in the upcoming Career Fair Canada in Toronto.
Read MoreThis morning the Prime Minister of Canada, Justin Trudeau, has resigned. IAB Canada has been actively working on several files impacting the Canadian Digital Media sector and this move will have significant impact on their status. With the Prime Minister…
Read More
IAB Canada wrapped up the year with a successful Report on Data 2024 (ROD) event, bringing together industry leaders to explore the dynamic Canadian media and advertising landscape.
Read More
IAB Canada partnered with the Retail Council of Canada (RCC) to produce the State of Retail Media in Canada: Barometer Report 2024.
Read More
The Sustainability Barometer study reveals a critical insight – a third of ad inventory went unsold because of unmet environmental sustainability standards.
Read More