Cannes Lions 2025 – A Quick Guide for IAB Canada Members
As the 72nd Cannes Lions Festival approaches (June 16–20), we’ve pulled together a quick guide to help IAB Canada members navigate the week.
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Postcards from State of the Nation 2025
State of the Nation 2025 in Toronto was more than just a conference; it was a real-time glimpse into the future of Canadian digital advertising. Here’s a look at the pivotal conversations and insider insights.
Read MoreThe Deadline Approaches – It’s Time to Repeal the DST
Ahead of the June 30th payment deadline, IAB Canada is making a final appeal to the federal government to repeal the Digital Services Tax (DST) – or at a minimum, remove its retroactive application to January 1st, 2022.
Read MoreShaping Canada’s Digital Future – Lessons Learned from the IAPP Conference 2025
IAB Canada was thrilled to participate in the IAPP’s 25th Anniversary Conference this week in Toronto. As Canada faces rising global competition, fast-moving AI innovation, and increasing privacy risks, public and private sector leaders are being called to respond with practical, forward-looking solutions.
Read MoreA Visual Guide to Get Started with Retail Media
IAB Canada has published a new visual explainer that helps advertisers quickly navigate the fundamentals of Retail Media.
Read MoreEnterprise 2025 Barometer – Industry Poised for Growth, With a Call to Clarify “Canadian Media”
At IAB Canada’s Enterprise 2025, digital advertising community gathered to take stock of where the industry is headed—and the latest Barometer Survey confirms a cautious optimism grounded in innovation, investment, and a drive to define a sustainable future for Canadian Media.
Read MoreSignal Check: Industry Survey Tackles Data Deficits in Programmatic
Signal loss in the digital advertising supply chain is becoming an increasingly urgent concern — and IAB Canada is taking action.
Read MoreAgency 360: A New Lens on Partnerships and Performance
IAB Canada has released its inaugural Agency 360 – Partnership Attributes Report, a barometer study created specifically to help agencies sharpen their competitive edge.
Read MoreIAB Canada Releases Oh! The Impressions you can make with DOOH
IAB Canada’s Digital Out-of-Home Committee has developed a visual explainer showcasing the power of DOOH.
Read MoreHarmonizing Retail Media – A New Playbook on the Impact of In-Store Audio Advertising in Canada
IAB Canada is proud to unveil the Harmonizing Retail Media: The 2025 In-Store Audio Playbook, a collaborative research initiative with Leger and Stingray Advertising.
Read MoreIAB Canada – Setting Out to Attract New Talent
IAB Canada is thrilled to support the online advertising industry’s talent recruitment efforts by participating in the upcoming Career Fair Canada in Toronto.
Read MoreWhat Trudeau’s Resignation Means for our Industry
This morning the Prime Minister of Canada, Justin Trudeau, has resigned. IAB Canada has been actively working on several files impacting the Canadian Digital Media sector and this move will have significant impact on their status. With the Prime Minister…
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