IABs Taking a Look at Global Rules of Engagement

With “uncertainty” being a major theme in our industry at large, the need for tighter and clearly defined standards is at an all-time high. This is not lost on IABs globally as they turn their attention towards two important initiatives…

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Canada – Meet AIDA

In late June 2022, ISED introduced the Digital Charter Implementation Act, 2022 which includes Bill C-27 – a new Bill with several updates to our current federal private sector privacy law – PIPEDA. Also included in C-27, is the provision…

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The Impact of Podcast Privacy Restrictions

IAB Tech Lab has released important guidelines on how platform privacy restrictions are impacting the podcasting sector. The comprehensive output sets out to:  present a clear definition of the challenge  describe how privacy mechanisms block audience metrics and their impact on podcast…

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IAB Canada Kicks off iGaming Working Group 

IAB Canada had a strong iGaming Working Group kick-off session today with solid attendance from agencies, publishers, ad tech and operators all committed to the success of a responsible iGaming market in Ontario. Our special guest, Jeff Harris, Director, Financial Advisory…

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