Sustainable Advertising Archives

Nov 28, 2024

Unmet Sustainability Standards Leave Ad Inventory on the Table – Key Insights from IAB Canada’s Barometer Report on Sustainable Advertising

The Sustainability Barometer study reveals a critical insight – a third of ad inventory went unsold because of unmet environmental sustainability standards.

Sep 4, 2024

Things we Need to Know – An Update on IAB Canada Research

IAB Canada has focused on key priority areas to help deliver relevant reporting to the Canadian market.

Jul 8, 2024

Enterprise 2024 Full Report: Actionable Insights from the Community for the Industry

The recent Enterprise 2024 event was a huge success, bringing together a wide range of stakeholders from Canada’s digital media industry. United by a common goal of tackling the industry’s most pressing challenges, the community worked together to solve problems and share valuable insights.

Tag: Sustainable Advertising